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Focus Group Volunteers: SFO Mentoring Program Development

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Dear Focus Group Volunteer:

Thank you for your interest in participating in this focus group activity.

What is focus group research?

It is a form of qualitative research in which a group of people are asked about their perceptions, opinion, and attitudes toward a product, service, concept, advertisement, idea or packaging.

In this case, I am looking for 100 volunteers to participate in this focus group research to help me gain understanding of SFO employees’ attitude toward a supervisory-subordinate mentoring initiative, explore potential elements and encourage participation in this program.

If you are interested in participating, please respond to the following questions:

6. Classification/Title? (please list)

8. Name, telephone number:

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Thank you for your time. I will contact you in the next few weeks about your responses. In the meantime, if you questions about this process or focus groups in general, please call me at 1x3588 or email me at gloria.louie@flysfo.com.

Sincerely,

Gloria Louie
SFO EEO, Organizational Development
& Training Programs